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The North American Wide Format Digital Graphics Market

March 16,

Thursday, March 16, 2006

March 16, 2006 -- InfoTrends’ new research report, North American Wide Format Professional Digital Graphics Study, describes the state of the wide format digital graphics market based on end-user research from nearly 400 companies. This research indicates that the retail value of wide format digital graphics in North America for UV-curable, solvent, and aqueous technologies should reach nearly $13 billion by 2009, representing a compound annual growth rate of 10.2%. One of the most important trends influencing this market is the demand for new wide format digital printing capacity, which will introduce further price pressures brought on by increasing competition. New production technologies such as solvent, eco-solvent, and UV-curable inkjet are also enabling market growth by the more cost-effective digital production of signs, banners, and products that were formerly produced using screen or other production printing methods. In fact, 40% of survey respondents who expected to purchase or lease a new printer indicated they were most likely to purchase a solvent or eco-solvent inkjet printer. Survey participants also indicated a significant amount of interest in UV-curable inkjet printers.


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