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Salem One Takes “University” Approach to Workforce Development

Salem One, the largest independently owned packaging, print, and direct marketing/mail operation in the Southeast, believes it will gain a significant competitive edge by committing to a new model for internal training and cultivating up-and-coming leaders within its ranks. Patrick Henry explains how the company’s “leadership pipeline” has become an integral part of its business strategy.

Thursday, November 07, 2024

“We believe in being proactive,” declares Phil Kelley, Jr., CEO of Salem One. That attitude has helped to make the company the largest independently owned packaging, print, and direct marketing/mail operation in the Southeast as well as one of the industry’s most recognized firms for excellence.

A determination to look ahead is also why for more than a decade, Salem One’s leadership group has reached out to universities, community colleges, and high schools throughout the Carolinas as a part of its recruitment strategy. “We've poured our own time into supporting any and all teachers, professors, programs that want some help,” Kelley says.

These relationships have led to hiring, but the company realized that more needed to be done to develop the workforce it needed.


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About Patrick Henry

Patrick Henry is a journalist and an educator who has covered the graphic communications industry since 1984. The author of many hundreds of articles on business trends and technological developments in graphic communications, he has been published in most of the leading trade media in the field. He also has taught graphic communications as an adjunct lecturer for New York University and New York City College of Technology. The holder of numerous awards for industry service and education, Henry is currently the managing director of Liberty or Death Communications, a content consultancy.

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