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Utilizing CRM Tools to Sell Print

A CRM tool needs to deliver value to your sales team in the form of time savings or differentiation in how fast they can get quotes out to their customers.

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About Jennifer Matt

Jennifer Matt is the managing editor of WhatTheyThink’s Print Software section as well as President of Web2Print Experts, Inc. a technology-independent print software consulting firm helping printers with web-to-print and print MIS solutions.

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