Align Your Goals: Pre-Call Prep Leads to Better Prospect Meetings - WhatTheyThink

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Align Your Goals: Pre-Call Prep Leads to Better Prospect Meetings

Most salespeople agree that advance prep for important prospect meetings is a precursor for successful call outcomes. Sellers can gain at least a 20% bump in productivity through consistent pre-call work. Contributor Lisa Magnuson offers some tips for effective pre-call prep.

By Lisa Magnuson Published: May 18, 2022

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About Lisa Magnuson

Lisa Magnuson founded Top Line Sales in 2005. It has a proven track record of helping companies overcome the barriers to winning TOP Line Accounts. Learn more at www.toplinesales.com.

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