Client Loyalty By Design: A Clear Strategy Rather than Happenstance Is a Powerful Approach - WhatTheyThink

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Client Loyalty By Design: A Clear Strategy Rather than Happenstance Is a Powerful Approach

Market conditions and prospects have changed dramatically over the past year or so and it’s become harder, but more important than ever, to have a long-term and deliberate approach to retain your best clients. Lisa Magnuson offers a few considerations you help you build your client loyalty strategy.

By Lisa Magnuson Published: February 16, 2022

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About Lisa Magnuson

Lisa Magnuson founded Top Line Sales in 2005. It has a proven track record of helping companies overcome the barriers to winning TOP Line Accounts. Learn more at www.toplinesales.com.

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.

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