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You offer great quality, terrific service, and competitive prices, yet some prospects still won’t work with you. Why? Steven Johnson uses a colorful analogy to show how customer disinterest can come from some unexpected places.
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About Steve Johnson
Steve Johnson is a successful print owner and digital pioneer. Each month in Johnson’s World, he offers up his take on the day-to-day world of graphic communications.
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Discussion
By Rick Lindemann on Aug 10, 2021
Nice article. You really know your poo ;)
By Chris Lynn on Aug 11, 2021
A truth many business owners fail to appreciate: EVERYTHING communicates.
By Steve Johnson on Aug 13, 2021
Sometime (often) the devil is in the details.