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The COVID-19 pandemic has laid bare the fragility of the global supply chain for textiles and apparel. This is driving brands and retailers to give more thoughtful consideration to how they can streamline that supply chain, bringing production closer to the point of use and eliminating at least some of the inventory risk inherent in the current process. In this article, we explore the role of the digital front end (DFE or RIP) for digital textile printers in making this a viable alternative to the current offshore bulk manufacturing of printed textiles and apparel.
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About Cary Sherburne
Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.
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