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Mimaki Expands Product Portfolio with 3D Printer, OKI Partnership, Dual-Ink-Set Textile Printer

In light of event cancellations during the pandemic, many companies are turning to virtual events to get their news out. Mimaki held a virtual press event recently, packed with industry news and announcing a five-week Virtual Print Festival to keep the industry informed and ready to move forward. We tuned in to learn more.

Monday, May 11, 2020

Mimaki—and many others—had big plans for FESPA, which has now been postponed to the fall. But it is still important to get the word out on new product offerings so businesses can stay informed with the latest information as they plan for a future beyond this awful pandemic. That’s why companies like Mimaki are turning to virtual event—not to replace rescheduled events like FESPA, but to provide interim updates so businesses can keep operating based on the best possible information.

In addition to the virtual press conference the company held, Mimaki is hosting a five-week Virtual Print Festival with experts providing detailed information and video demonstrations from the company’s Amsterdam showroom. Interested parties can also book a “Virtual Coffee” session if they are looking for more detailed one-on-one sessions.

During the press conference, several major announcements, besides the Virtual Print Festival, were made:


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About Cary Sherburne

Cary Sherburne is a well-known author, journalist and marketing consultant whose practice is focused on marketing communications strategies for the printing and publishing industries.

Cary Sherburne is available for speaking engagements and consulting projects. To get more information contact us.

Please offer your feedback to Cary. She can be reached at [email protected].

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