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The Print Industry Gets High on ROI: Partnering with Cannabis Providers Through Publications and Packaging

Our multi-part series on the “Cannabis Gold Rush” continues with Joanne Gore’s look at opportunities in cannabis publishing, as well as packaging, and she offers some advice on partnering with cannabis businesses.

By Joanne Gore

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About Joanne Gore

Joanne Gore is founder of Joanne Gore Communications. She has spent the last three decades helping companies maximize their marketing and communications efforts. Contact Joanne at [email protected]. 

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About WhatTheyThink

WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.

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