WhatTheyThink

Video

Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.

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I, Frank

Frank has robots on his mind. He talks about automation in general and how it has made organizations more effective, but bemoans the fact that such automation removes entry-level jobs from all industries. Will we see the movie “Planet of the Robots”? Watch Video

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Hunkeler AG Looks Ahead to drupa 2020

Hans Gut, VP of Marketing for Hunkeler AG, talks about the importance of drupa 2020 as a showcase for the industry, and Hunkeler's innovations in automation, workflow, and systems integration. Watch Video

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FASTSIGNS of Helena's Unique Showroom Honors the City's Rich History

Greg Painter, owner of FASTSIGNS of Helena (Mont.), takes us on a tour of his unconventional showroom complete with an upstairs diner and other iconic elements from Helen's storied past. All of it is designed to pay tribute to the history of the town and show customers many of the applications available. Watch Video

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Bluecrest Blends Production Print and Direct Mail

Kevin Marks, VP of Global Production Print for Bluecrest, talks about the company's involvement in production print and direct mail, as communication continues to change. Watch Video

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The Ecommerce Trend in Labels and Packaging

Dawn Olson of Konica Minolta Business Solutions U.S., helps customers who have invested in industrial print solutions profit from their investment as quickly as possible. She encourages those in the label and packaging world to take advantage of the opportunities in packaging for ecommerce. Watch Video

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From the Corporate World to FASTSIGNS

Div Bhingradia, owner of FASTSIGNS Mooresville (N.C.), left his corporate job to open his own sign shop and take advantage of the fast-growing North Carolina business environment. FASTSIGNS helped him navigate an industry with which he was unfamiliar. Watch Video

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Frank Looks at "Printing Outlook 2019"

Frank talks about the new WhatTheyThink “Printing Outlook 2019” report. There are no leading indicators for the printing industry, government data need a lot of interpretation, and yet printers need insight in order to make intelligent business decisions. This report will give printers meaningful information on where the industry is—and where it may be going. Watch Video

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InPrint 2019 is Off to the Races

Frazer Chesterman, co-founder of InPrint, talks with Kelley Holmes about this year's event, the move to Louisville, Ky., and what the future holds for the organization. Watch Video

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HP Builds on HDNA to Give Customers a More Diverse Platform

Carles Farre, Director of Commercial Business for PageWide Industrial at HP, talks about new features and capabilities that build on HP's High Definition Nozzle Architecture (HDNA) platform to give customers more productivity and versatility. Watch Video

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Steve Kouroupas Transitions from Commercial Printing to Signage

Steve Kouroupas, owner of FASTSIGNS of Greenville (N.C.), spent 10 years in the commercial printing industry and in 2016 looked into opening his own sign business by purchasing a FASTSIGNS franchise. He's found the sign business to be a "mashup of printing, graphics, and construction." Watch Video

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For IWCO Direct, Direct Mail is a Mix of Offset and Digital

Steve Myrvold, EVP of Operations for IWCO Direct, talks about the fully-integrated direct mail company and their mix of digital and offset equipment. Watch Video

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Co-Branding with FASTSIGNS to Expand Business Opportunities

Mike Richardson, a FASTSIGNS franchisee from Bloomington, Ind., owns and operates Midwest Color Printing. Five years ago, after seeing increased demand for wide-format and signage work, joined the FASTSIGNS family, and today the two companies are co-branded, which has enabled him to greatly expand his business. Watch Video

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Smooth Operators

Frank opines about printing press operators. The number of legacy presses has created a need for operators because they are all somewhat different and at any rate schools don't graduate operators of specific machines. Recognizing this problem, the state of Minnesota has created a grant program to help train press operators. Watch Video

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Bookmasters Utilizes Both Offset and Digital for Book Manufacturing

Brad Sharp, Director of Manufacturing for Ashland, Ohio's Bookmasters, talks about offset and digital on-demand book manufacturing. The past 10 years has seen an increase in demand for short-run and book-of-one book printing, which has driven growth in the company's digital printing capabilities. Watch Video

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NPOA Grows with its Members

Scott Capel, President of Sorrento Mesa Printing and one of the founders of the National Print Owners Association (NPOA), talks about the evolution of the association and his company. Watch Video

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Improving Competitiveness by Being Part of FASTSIGNS

Rod Thompson, a brand new FASTSIGNS franchisee based in Orlando, Fla., had a long background in digital printing, and felt that signage was the next step for his business. Becoming part of the FASTSIGNS family helped him immediately become competitive. Thompson talks with Kelley Holmes about his journey. Watch Video

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The WhatTheyThink Blooper Reel

It's April 1, and that can only mean one thing: the annual WhatTheyThink video blooper reel! Watch Video

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Otava Book Printing Invests in New Technology

Marko Silventoinen, Managing Director of Otava Book Printing in Finland, talks about the company's transition to digital and on-demand printing. Watch Video

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Frank On How to Get Rich Selling Printing

Frank found an archive of books on sales and marketing at CalPoly. He is surprised by how many there are and enumerates a few titles. He especially likes “How to Grow Rich Selling Printing.” Watch Video

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Ipskamp Printing B.V. Transitions to Digital

Bob Olde Hampsink, Director of Ipskamp Printing B.V., a book manufacturer in the Netherlands, talks about how the company has adapted over the years and switched to digital production as customers transition to smaller-quantity printing. Watch Video