Interviews with Industry Executives, Commentary & Analysis from WhatTheyThink Contributors and other video features.
Published: May 4, 2017
Gerhard Martterer of Eversfrank Gruppe shares the company's success with location-based marketing using LOCR maps, enabling global/local advertising. Hear how his company has implemented this for magazines with circulation as high as 600,000 using digitally printed wrappers.
Published: May 2, 2017
Jan De Roeck, Director of Solutions Management at Esko, explains Esko's recently announced pre-configured workflows for label production. Leveraging its dozens of years of setting up workflows, the company has turned its expertise to helping label converters address workflow automation with an out-of-the-box solution that can be up and running in 3 days.
Published: May 2, 2017
Cary Sherburne talks to Frazer Chesterman of Mackbrooks talks about bringing the InPrint show to the USA and the developing industrial printing market in the United States.
Published: May 1, 2017
Ralf Schlözer, Director of On Demand Printing and Publishing for InfoTrends, shares insights into the state of printing in Europe. Overall the industry is flat in Europe, but there is quite a bit of uptake for production inkjet and interest in automation. He talks about the differences between Europe and North America in this regard.
Published: April 28, 2017
Frank bumps into David Manning, his oldest friend, at the Print Canada show. After high school, David went into the textile industry and Frank went into printing. Now their worlds have come together as printers use inkjet devices to print on fabric.
Published: April 27, 2017
Our default reaction to talking about software is to try to describe the solution or a feature of the potential solution (e.g. drag and drop). Focus on telling the story of the CHALLENGE you are trying to solve - this is so much more helpful. What do you want to solve and who do you want to solve it for?
Published: April 25, 2017
Steve Nigro, President of HP's 3D business, provides an update on HP's JetFusion 3D printing solution, which is now commercially available. After a period of hype, Nigro believes 3D printing is "frothing" again ... and talks about how 3D printing can fit into a graphic arts business, and what new skills are required. He also predicts what market growth will look like.
Published: April 24, 2017
Richard Romano visits with ISA President & CEO Lori Anderson from the show floor to talk about the 2017 expo and breaking attendance records once again.
Published: April 21, 2017
Frank goes back in time as he visits the Cal Poly Shakespeare Museum. Surrounded by modern printing technology, this collection is a time warp of how printing was in the past.
Published: April 20, 2017
When you sell a web-to-print program, you have a brief honeymoon period that needs to be optimized. Stay focused on the business goals - get orders flowing through the system. Nobody wants to hear from a customer saying, its been six months and we've seen no value!
Published: April 18, 2017
Udo Panenka, President of Esko, talks about being part of Danaher, the value to the business being part of the Danaher family brings. A toolbox of proven great processes has been key to continuing -- and even speeding up -- the innovation that has enabled Esko to continue to bring new products to market. He talks also about the ability to bring these tools to customers to strengthen relationships and help them improve their businesses as well.
Published: April 17, 2017
It was a pleasure to speak again with Gerhard Martterer of the Eversfrank Gruppe again at Hunkeler Innovationdays. He always has interesting applications to talk about, and this conversation is no exception. Take a look at the great success the company is having on behalf of its customers with real-time printing.
Published: April 14, 2017
Frank uses a book authored by RIT student Akshat Pardiwala to demonstrate that the cover often makes the book. He shows two versions to make his case.
Published: April 13, 2017
One of the key functions of a Print MIS is to track where every single job is in your facility. Chain of custody is about inputting the transfer of ownership between resources in your plant. It always amazes us how powerful this one feature of a Print MIS when implemented properly.
Published: April 12, 2017
Jan De Roeck, Director of Solutions Management for Esko, talks about the importance of rooting out waste in every step of the business and production workflow to make sure equipment has a higher effectiveness rate. Esko published a white paper in partnership with InfoTrends and the International Signs Association on the topic.
Published: April 11, 2017
Pat McGrew, Director of Production Workflow at InfoTrends, talks with Senior Editor Cary Sherburne about trends in the corrugated market. The desire to create shorter run corrugated packaging is getting more popular and she explains how new digital technologies and workflows will facilitate that in a profitable manner while opening new opportunities for marketers.
Published: April 10, 2017
Steve Zweber, the Director of Manufacturing & Distribution Services at Thomson Reuters Core Publishing Solutions, talks about the company's diverse bindery operation and how its focus on continuous improvement has made much of its equipment short-run capable. That being said, the company is adding a new piece of equipment that can equally handle web offset and digital output. Hear the full story.
Published: April 7, 2017
Frank has a potpourri of items to rail against, especially printing with e-coli bacterium. He also rants against charging students for printing homework assignments.
Published: April 6, 2017
Print is not dead, we still need print and it needs to work and play well with its digital alternatives. The use of print has changed, especially in marketing. Printers need to extend their value proposition to understand all communication options in order to keep print relevant.
Published: April 5, 2017
Paul Gardner of Time Starvd works with clients to help them build their production inkjet businesses. He shares his insights into why businesses should seriously consider getting into inkjet, taking digital printing to scale but opening new opportunities by removing constraints of traditional technology.