Teaching Millennial Marketers About Direct Mail
Jeana Garms, VP of Marketing for SG360°, talks about her experiences as a Millennial working for a direct mail company. Her age cohort tends to think in terms of digital media first, so she finds that marketers who entered the workforce in the last 10 years need a lot of education about print direct mail.
Official camera partner of WhatTheyThink and the drupa daily. Video from drupa 2024
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