Dave Fellman on Driving the Sales Cycle

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Dave Fellman on Driving the Sales Cycle

Longtime Printing News contributor Dave Fellman talks to Kelley Holmes about driving the sales cycle: prospecting, quoting, and taking the first few orders. It’s a rule of thumb that you’ll lose about 10% of your customers each year, so to grow, you need to add 12–20% new customers.

Published on November 4, 2019

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.