Discussion

By Joe Webb on Jan 19, 2018

This is for Frank...
https://www.youtube.com/watch?v=sZa26_esLBE

Today's fully-caffeinated Frank is absolutely correct... I once engaged someone online and I asked "if people are already getting 100 lb less mail per household alone (and that was 7 yrs ago) and 300,000 people have lost their jobs in the printing industry from the late 1990s and been deprived of that income, what will you want next?" There was no answer. They had never heard that before.

We have made great environmental progress, much of it self-initiated out of stewardship and conservation. There are times to step back and recognize how much things have changed for the better and declare a victory. That does not seem to happen. Facts don't matter, but factless shaming does.

Thanks for adding to the vocabulary, O Great One!

By Frank Cost on Jan 19, 2018

I was so ashamed of using paper, I began to use parchment for everything. Then they told me I was wasting cows. I told them the cows wouldn't even be here if it weren't for my need for parchment.

By James Kohler on Jan 19, 2018

Great Speech Frank!!! I’m getting ready to do a similar episode on International Paper’s IPIQ YouTue site - Paper and the forest. If you ever visit the IP’s Ticonderoga mill in update NY, notice all the beautiful forests surrounding the mill. How interesting in that much of their wood comes from the area and you would never know it!

By David Murphy on Mar 14, 2018

Many of the companies promoting the 'go green and do not print' messaging do so for economic reasons, not for sustainability reasons. The good folks at TwoSides (twosidesna.org) are working to educate the market about the sustainability of print and to dispel common environmental misconceptions. TwoSides provides the market with verifiable information on why print and paper is an attractive, practical and sustainable communications medium. They have directly contacted these 'do not print' companies and successfully challenged to to remove this messaging. TwoSides is a non-profit org and should be supported by the graphics industry.