St. Louis, Mo. – Masterpiece Graphix, the go-to source for specialty substrates, has changed its name to MGX. As they have continued to grow and diversify their product lines and services beyond the scope of digital substrates, their corporate identity has evolved. As a result, they felt that it was time to refresh their branding, shortening and simplifying their name to MGX, which has been used complimentarily in their messaging for years, as well as changing their logo.

The new logo includes an ink droplet which serves a dual purpose – representing the genesis and core of their business – the print industry – while also tying into their expansion and commitment to functional coating services. In the words of MGX’s founder, Doug Watson, “Our expertise is ‘putting liquids on solids,’ and that continues to fuel our company in new and exciting directions including: rust-proof, anti-static, tamper-evident, textured, printable, insulative, UV resistant, protective coatings and much more”.

Additionally, MGX have just launched a new synthetic paper grade – UniSyn – which, while boasting compatibility with HP Indigo platforms, is also their first major leap into the offset market. UniSyn promises to be a game changing synthetic, providing unparalleled performance, value and economy.

“At MGX, we look forward to providing you with the same great products and service that you have been accustomed to over the years, while building upon that foundation and evolving with your business and changing needs,” says Charity Brueggemann, General Manager.