Standard Mail continues to show signs of rebounding, posting a 6.6% increase in volume in July, according to recently released preliminary financial figures from the Postal Regulatory Commission. After significant declines in Standard Mail volume in 2008 and 2009, there have been several months of increases this year. However, the US Postal Service has said Standard Mail volume still remains significantly below its 2008 level. In addition, the Postal Service said recently that increasing use of targeted mailings by advertisers and the migration of advertising to other media with continue to adversely impact Standard Mail volumes . Despite the increase in Standard Mail volume, the US Postal Service reported a net loss of $764 million in July as other mail categories continued to decline. First class mail was down 3.6% in July and periodicals volume was down 7.6%. Total mail volume was up 0.9% for the month for a total of 13.8 billion pieces.
Discussion
Only verified members can comment.