Cary's review of the InfoTrends TransPromo Summit had me digging through all my recent statements and transactional documents looking for prime examples of the application.

As I hunted through my filing cabinet looking for TransPromo documents, I received a marketing email from from Chase Bank detailing the environmental benefits of going paperless.

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According to the email, I could help protect the environment by switching over to electronic statements:

When it comes to protecting the environment, every effort can add up. It's easy to help conserve with Chase Paperless Statements. Going paperless makes managing your credit card statements easier, and contributes to the effort to conserve paper. With the help of our customers, over 94 million sheets of paper were conserved last year alone.

The email didn't just play off my concern for the environment. It also promoted the organizational and privacy benefits of paperless statements:

With Paperless Statements you can:

View up to 6 years of statements online. Don't get buried in paper - your account information can be available to you when you need it, from any computer with internet access.

Receive e-mail notifications when your monthly statement is ready.

Decrease your exposure to identity theft. With paperless statements, there's no monthly statement to get lost in the mail or discovered by others. Reviewing your statements online is easy, safe and secure.

Will the paperless statement movement hamper the growth of TransPromo documents? Or are the perceived benefits TransPromo documents bring enough to make marketers continue to use paper?