The IDEAlliance Paper Print Predictability Task Force has annouced the avaiblity of a methodology for describing paper attributes and properties that affect printed color reproduction:

Digitizing the front end of printing technologies has created the need for additional information about the materials used throughout the process. Paper plays a vital role in image reproduction at both the proofing and printing stages as well as at the design stage. IDEAlliance formed a multi-discipline group called the Print Predictability Paper Task Force to represent the paper supply chain, study the problem and recommend a solution. The Task Force, supported by the working committees of IDEAlliance, now is recommending a solution to the paper characterization puzzle. The work of the Paper Print Predictability Task Force has been posted on the IDEAlliance Website for industry comment.

Downlaod the Paper: Print Predictability and send in your technical comments to Dianne Kennedy at IDEAlliance.

Do you see this matrix helping advertisers, print buyer, and print service providers better predict the print reproduction possibilities of a given paper?