Xerox - A New Business Again

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Xerox - A New Business Again

Consultants in the print industry keep talking about the need for print companies to reinvent themselves. Andy Tribute takes a look at how Xerox has come back from the brink of bankruptcy to reposition themselves, and remain a power in the industry.

By Andrew Tribute Published: September 28, 2010

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.