Johnson’s World—The Lizard and the Window Washer: How to Hit the Jackpot when Things Go Wrong

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Johnson’s World—The Lizard and the Window Washer: How to Hit the Jackpot when Things Go Wrong

It is when things go wrong clients stand up and take notice. Blow it, and you’ve not only lost a customer, but in today’s world you’ll be publicly tarred and feathered on social media. Handle it well and you’ve made a friend for life.

By Steve Johnson Published: February 15, 2022

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About Steve Johnson

Steve Johnson is a successful print owner and digital pioneer. Each month in Johnson’s World, he offers up his take on the day-to-day world of graphic communications.

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