On Wednesday, August 14 at 1 pm ET, our fifth annual Technology Outlook series of Webinars continues with software and workflow. Join WhatTheyThink contributor Pat McGrew and Pixel Dot Consulting’s Ryan McAbee as they look at the latest trends in software and workflow—which are not the same things. Software is the collection of tools to support your workflow processes. Software, when used well, allows the business to succeed by improving efficiency, exceeding key performance metrics, and enhancing the customer experience. The path is to disrupt the flow of endless phone calls, emails and texts asking questions, chasing information, and looking for approval by creating solutions where customers can self-serve for most of their needs. The session, sponsored by Kodak and PrintFactory, will also offer some software-related highlights from drupa 2024 and what to look for at PRINTING United.

What you’ll learn:

• Current trends in software and workflow.
• How is AI being integrated into print workflow software—and what the practical benefits are.
• What automation options are there—and how can printers take advantage of them.

A complete archive of—slides and audio—will be available for download following this session.

Other Technology Outlook webinars include:

• August 12—Production Print, presented by Patrick Henry & Elizabeth Gooding.
• August 13—Labels & Packaging, presented by David Zwang.
• August 15—Display Graphics & Signage and Textiles & Apparel, presented by Richard Romano & Cary Sherburne.
• August 16—Binding & Finishing, presented by Kevin Abergel & Trish Witkowski.

The Technology Outlook Week webinars are designed to serve as a virtual platform for suppliers to the industry to get their messages out, and for producers to more easily stay up to date with the latest technology announcements as they plan for the future of their businesses. In preparing these Technology Outlook sessions, WhatTheyThink will be relying on some of the industry’s best known and best-connected analysts and thought leaders, who have been and will continue to be in contact with industry suppliers to ensure availability of the best and most current information on each topic area.