Sign Research Foundation Data: High Value for Sign Makers and Buyers
Sapna Budev, Executive Director of the Sign Research Foundation (SRF), talks about the collaborative relationship between the SRF and the International Sign Association, and the value of the information gathered by the SRF. SRF research helps signmakers and sign customers navigate such issues as brightness standards and sign codes, calculate the ROI of a sign for a retailer, and determine the economic value of signage to a community.
Official camera partner of WhatTheyThink and the drupa daily. Video from drupa 2024
Video Center
- Questions to ask about inkjet for corrugated packaging
- Can Chinese OEMs challenge Western manufacturers?
- The #1 Question When Selling Inkjet
- Integrator perspective on Konica Minolta printheads
- Surfing the Waves of Inkjet
- Kyocera Nixka talks inkjet integration trends
- B2B Customer Tours
- Keeping Inkjet Tickled Pink
© 2024 WhatTheyThink. All Rights Reserved.
Discussion
Only verified members can comment.