This week, Warren talks with John Heaney and Alex Fechner of Advertisers Printing about the tough realities of sustainability in the printing industry. While everyone talks about wanting sustainable practices, not everyone is willing to pay for them. For over 20 years, AP has invested heavily in sustainable printing—from installing over 100 solar panels to adopting eco-friendly chemistry and securing various certifications. Despite these efforts, they've lost business to companies with little or no commitment to sustainability.
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