Driving Digital Transformation: Innovations and Challenges in the Printing Industry

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Driving Digital Transformation: Innovations and Challenges in the Printing Industry

Volker Leonhardt, Global Sales and Marketing and Andy Fetherman, President and CEO, Müller Martini North America, talk about their commitment to driving digital transformation and presenting their latest innovations. They share the positive response they've received for their Smart Factory solutions and discuss the challenges faced in the industry. Looking ahead, they see a future dominated by robotics, automation, and a strong emphasis on internal culture and customer relationships.

Published on June 7, 2024

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.