Product Strategy: swissQprint in the North American Market

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Product Strategy: swissQprint in the North American Market

In this video sponsored by swissQprint, Chief Sales and Marketing Officer Carmen Eichner talks about the company’s wide-format printing equipment strategy in the North American market, with an emphasis on sustainability.

Published on November 13, 2023

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Official camera partner of WhatTheyThink and the drupa daily. Video from drupa 2024

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.