Business Update: Koenig & Bauer’s Eric Frank on Application Diversification

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Business Update: Koenig & Bauer’s Eric Frank on Application Diversification

In this video sponsored by Koenig & Bauer, Senior VP of Marketing Eric Frank talks about the trend for printers to diversify into different kinds of applications, and how Koenig & Bauer has added features to its equipment to help customers take on those new products.

Published on October 26, 2023

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.