Xerox Partners with WhatTheyThink and Taktiful on Landmark Digital Embellishment Study

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Xerox Partners with WhatTheyThink and Taktiful on Landmark Digital Embellishment Study

Eric Vessels of WhatTheyThink and Kevin Abergel of Taktiful speak with Andrew Gunn, Global Director of Production Marketing & Product Life Cycle with Xerox, about the digital embellishment market, the new study that is in the field, and how the results will benefit the industry.

Published on March 13, 2023

If you have an HP, Kodak, Ricoh, or Xerox digital press that uses a fifth-color (or more) option to print embellishments, take our survey here.

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.