Printful Adds Coloreel On-Demand Embroidery for Increased Design Flexibility

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Printful Adds Coloreel On-Demand Embroidery for Increased Design Flexibility

Printful, who has 10 factories worldwide producing on-demand garments, is beta testing Coloreel on-demand embroidery. In this interview, Elina Kruze from Printful explains why the company was excited about the ability to offer customers more design flexibility in embroidery. Coloreel CEO Torbjörn Bäck shares his thoughts on how Coloreel on-demand embroidery changes the market and delivers a more sustainable solution.

Published on December 15, 2022

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WhatTheyThink is the global printing industry's go-to information source with both print and digital offerings, including WhatTheyThink.com, WhatTheyThink Email Newsletters, and the WhatTheyThink magazine. Our mission is to inform, educate, and inspire the industry. We provide cogent news and analysis about trends, technologies, operations, and events in all the markets that comprise today's printing and sign industries including commercial, in-plant, mailing, finishing, sign, display, textile, industrial, finishing, labels, packaging, marketing technology, software and workflow.