Canon's Rich Reamer Talks about the Added Value of Fluorescent Inks
A recent survey by Canon U.S.A. revealed consumers’ sentiments and preferences regarding the appeal, attraction, and indelibility of fluorescent colors, especially fluorescent pink, an aqueous ink now available with the company's new imagePROGRAF GP Series printers. In this interview, Canon U.S.A.'s Rich Reamer, Senior Director of Large Format Printing, explains why there is a resurgence in interest in fluorescent inks and how they can add value to printed products.
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