Press release from the issuing company
West Chester, Ohio – The latest Color-Logic case study--detailing how Wallace Carlson Printing of Minnetonka, Minnesota, relies on the Color-Logic Process Metallic Color System software to diversify its business--is available by request from the company and may be downloaded from the Color-Logic website, www.color-logic.com. In the case study, Wallace Carlson COO Charlie Cox describes the use of his prize-winning Color-Logic swatch book in their marketing efforts.
Commenting on the case study, Color-Logic Director of Sales and Marketing Mark Geeves said: "Wallace Carlson is an excellent example of how Color-Logic benefits printers, particularly those desiring to differentiate themselves from their competition. By incorporating Color-Logic into their product offerings, Wallace Carlson provides agencies and graphic designers with a reliable and predictable means of quickly creating metallic embellishments."
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