On June 2-5, 2019, the inaugural “ColorUp” Digital Printing Boot Camp will be hosted by Color Ink, Inc. at their headquarters in Sussex, WI. The event will showcase a variety of digital printing and finishing platforms in a “real world” production environment to help industry professionals learn about digital production print and show them how to profitably sell it in the marketplace.

Some of the most progressive vendors and suppliers in the digital print market have stepped forward to sponsor and actively participate in the event. This includes FujiFilm, Komori, Agfa, Zund USA, Konica Minolta, MGI, Neenah Paper and North American Plastics. Several Printing Industries of America Affiliates are also partnering organizations, including the Florida Graphics Alliance, Great Lakes Graphics Association, Graphic Arts Association, PIA MidAmerica, Printing Industries Alliance and Printing Industries Midwest.

The idea for the event came to life over a lunch meeting last fall between Todd Meissner, President of Color Ink, and Joe Lyman, President of the Great Lakes Graphics Association. “Color Ink is very unique in that they have truly succeeded at mastering digital technology. The vast array of modern digital printing and finishing equipment they have under one roof is impressive,” says Lyman. He continues, “as President of a PIA Affiliate that represents one of the largest print areas in the United States, we strive to provide valuable resources to our members. We strongly believe that this “pop up” event does just that.”

Todd Meissner explains, “There are a lot of misconceptions about digital printing technologies of today. We are really excited to share our experience and knowledge with other industry professionals to help accelerate the growth of digital printing in our industry”. Although it seems counter-intuitive to share knowledge with potential competitors, Meissner goes on to explain, “if our employees, customers and industry peers have a common belief in the technology, it will open up tremendous opportunity for all of us to increase our profits and grow sales. It may even revolutionize how print is sold and purchased.

To learn more about the event, visit www.colorupinc.com.