WRIGHTSTOWN, WI -- July 8, 2002 -- As its name indicates, since its start in 1997, fast-growing Coating Excellence International (CEI) [www.coating-excellence.com] has been driven by a credo that focuses the company on manufacturing the highest quality, most cost-effective, coated and laminated printed products available in the market. For CEI customers in the ream wrap, food and flexible packaging and industrial markets, it has meant consistent product quality with outstanding service and innovative concepts. CEI expanded its operations into printing in January 2000 with the installation of its first Windmoller & Holscher Astraflex 8-color central impression flexo press. In response to customer requirements, the company added its second Astraflex press in 2001. As an integral part of its commitment to quality and productivity, CEI has equipped both of its Astraflex presses, which use water-based inks exclusively, with AVT's PrintVision/9000NT video-based inspection systems. Ed Ebben, Printing Manager of CEI, notes, "We looked at a lot of inspection systems and decided that PrintVision would give us most of what we were looking for. It watches the entire printed web, detects defects and alerts our operators quickly when something is going wrong. The systems are helping to assure our consistent high quality and also reduce waste on press runs." Lance Shumaker, President of AVT's North American subsidiary, commented, "CEI is known throughout the industry for the high quality of its packaging products. With its installation of PrintVision/9000NT systems on its Astraflex presses, CEI has linked two outstanding technologies to provide superior flexographic performance with optimum productivity and product integrity." AVT’s PrintVision solutions use machine vision technology to sample the running web and compare it to master images stored in the system memory during start-up. Press operators can set independent tolerance parameters for process faults including color variations, spots, streaks, register and mis-prints. When these tolerances are exceeded, visual and or audio alarms are activated. The instant alert feature enables operators to confidently leave the control console to check on other facets of press performance during the run. About AVT Advanced Vision Technology (AVT) is the world's leading provider of machine vision-based automatic optical inspection systems for the printing industry. The company develops and manufactures automatic web inspection systems for the printing industry. AVT is dedicated to providing the gravure, flexo and offset printing industry with superior products and services while bringing the industry to a level of automation that other sectors have been enjoying for years. The company, which has more than 400 systems installed worldwide, is based in Israel with marketing, sales and support offices in the United States and Europe, and employs 104 people.