Editions   North America | Europe | Magazine

WhatTheyThink

Avery Dennison Adds Five New Colors to Supreme Wrapping™ Film Portfolio with Fall 2018 Collection

Press release from the issuing company

Mentor, Ohio – Avery Dennison has announced the release of five new color and finish options in the Supreme Wrapping™ Film portfolio. The Fall 2018 Collection offers Matte Olive Green, Satin Dark Basalt, Gloss Rock Grey, Satin Safari Gold and Sand Sparkle.

These new colors are based on automotive color trend research and input from the Avery Dennison network of wrap installers. With both light and dark shades, they provide a greater number of options for striking accents and full vehicle wraps.

“Listening to our loyal customers and the vinyl wrap industry as a whole is our top priority,” said Jeff Losch, marketing director, Avery Dennison Graphics Solutions. “This new collection of colors is inspired by installers’ creativity and their need for more options for vehicle customization.”

The Supreme Wrapping™ Film portfolio features more than 100 colors and finishes, including chrome, gloss, metallic, pearl, matte, matte metallic and extreme textures. Best-in-class performance and easy installation are offered by Easy Apply RS™ air egress technology – Supreme Wrapping™ Film can be repositioned easily during application, for bubble-free results.

More information about the new films can be found at graphics.averydennison.com/swf. Stay up to date with pictures and product info on Avery Dennison Graphics Solutions social channels, including Facebook and @adgraphics_na on Twitter and Instagram. Learn more about all the company’s product offerings at graphics.averydennison.com.