New Ricoh Press Uses White and Neon Toners to Achieve Impressive Color-Logic Effects

West Chester, Ohio – At PRINT18 in Chicago, Ricoh and Color-Logic will collaborate to demonstrate how the latest Ricoh features--white toner and dynamic new neon colors on Ricoh 7200 presses--provide printers with the ability to show how digital printing outshines conventional processes. Discussing the collaboration, Color-Logic Director of Sales and Marketing Mark Geeves said: "The latest Ricoh digital presses, to be shown at PRINT 18 in Chicago, provide graphic designers with the platform that brands and product marketers can use--together with the Color-Logic Process Metallic System--to differentiate their products on the shelf."

Geeves continued: "With Color-Logic software, graphic designers can effortlessly create files that, when printed on the Ricoh 7200 digital presses, produce incredible decorative effects. Using the white toner available on the Ricoh 7200, designers can quickly and reliably produce files to print on metallic or pearl substrates. Also on 7200 presses, available Ricoh neon toners yield as many as 1520 neon hues when print files are created using the Touch7 software offered by Color-Logic."

At PRINT 18, Color-Logic will exhibit in booth 4133. Ricoh will exhibit in booth 3011. Amazing Color-Logic and Touch7 samples will be available in both booths.