Chicago, Ill. – For companies looking at adopting digital technologies to develop new business opportunities, Ron Gilboa, Group Director, Production Technology Advisory Service, Keypoint Intelligence—InfoTrends, will share insights and guidance on successful strategies to close the InPrint Industrial Inkjet Conference. The conference is the premier educational and networking forum for the industrial print community and will be held May 1-2, 2018 at the Palmer House Hilton in Chicago, IL.

The focus of this new conference will be to highlight trends, challenges, case studies and the latest technical innovations in industrial inkjet technology across functional, decorative and package printing applications. Attendees will hear from the industry leaders who are developing the technology and/or successfully implementing it into their manufacturing process. In addition, a welcome reception with tabletop exhibits will offer a unique opportunity for networking and community building with industry thought leaders and technical experts.

Drawing on Keypoint Intelligence—InfoTrends’ market research, Gilboa will present the closing keynote session “Growing your Inkjet Printing Business.”

“Digital inkjet print technology allows a company to change their business offerings and address the growing demand for mass customization. Innovative production workflow and digital printing are enablers of improved operational efficiency such as shorter run length, small batch manufacturing, or complete customized runs to meet client demand for differentiation,” Gilboa said. “That is a big operational change as well as opportunity for profitable growth.”

“In my session, I will highlight what companies need to consider as they embark on adopting digital technologies in their operations. It’s not just the technology itself, but rather how your business needs to rethink production and business processes to meet evolving client demands.”

“Integrating digital print technologies, as part of the transition to offer mass customized products, changes many aspects of your organization and you need to be prepared,” Gilboa said.

The adoption may affect manufacturing processes, the need for additional workflow software or integration of cloud computing capabilities, and customer interaction. He added, “This entails change management, adoption of new processes, as well as tools and utilities to allow the flow of jobs smoothly though the production process and provide the right product to the end user.”

He also said there is one other important thing he wants to get across in his presentation. It’s that, “Digital and analog live in a symbiotic relationship. They complement each other so that print service providers or manufacturers can derive the most benefit from either technology and offer compelling solutions to clients,” he said.

Gilboa added that he is looking forward to the show. “The geek in me is looking forward to seeing the new technology and innovative solutions. The more strategic side of me is interested in seeing the brands and manufacturers who are thought leaders in adopting digital technology. I’m interested to learn how they are changing the way they are doing business and bringing in new processes and technology to profitably deliver value-added services to their clients.”

To register or to see the full conference agenda, please visit www.inprintshow.com/usa/conference/ or contact Mack Brooks Exhibitions at 1 866-899-4728.

INX International and Kao Collins are platinum sponsors of the InPrint Industrial Inkjet Conference. For a full list of conference sponsors please visit http://www.inprintshow.com/usa/conference/sponsors/conference-sponsors/.