Tokyo, Japan, and Singapore – Seiko Epson Corporation and Epson Singapore Pte. Ltd. have announced the establishment of a new sales subsidiary and office in Vietnam. The new subsidiary, Epson Vietnam Co., Ltd. began operations on April 1, 2018.

Prior to the launch of Epson Vietnam, Epson had previously sold products in Vietnam through its sales subsidiary in Thailand, and had in 2010 established a Vietnam representative office focused on market research.

"The establishment of the office in Vietnam will strengthen Epson's business and brand in the region. There is much potential for growth in the country, with a GDP forecast of 6.3% in 2017. We look forward to rolling out new Epson products in our four key areas of innovation: inkjet, visual communications, wearables and robotics," said Hideto Nakamura, General Director, Epson Vietnam.

"Vietnam's printer market is currently dominated by laser printers. However, there is extensive scope for growing sales by emphasizing the advantages of our high-capacity ink tank printers. Epson Vietnam will play an important role in developing this promising market," he added.

There is strong demand for Epson products in Vietnam. According to the latest IDC Quarterly Hardcopy Peripherals Tracker 2017Q4 release, Epson's market share for high-capacity ink tank printers in Vietnam in 2017 stood at 53%.
As a market leader, Epson will continue to offer unique value and solutions to our customers.

Epson's Vietnam office official opening was held on 4 April 2018 at Hotel Nikko Saigon.