As part of its continuing growth strategy, Insta has signed an agreement with PrintLAT as its Master Distributor for Latin American market.
Cerritos, CA - Insta, a leader manufacturer of Heat Presses for sublimation and Vinyls and Transfer Papers announce a strategic sales representation partnership with PrintLAT as its Master Distributor for expanded distribution into the Latin American marketplace. PrintLAT has an extensive background in both traditional offset and digital inkjet technologies with over 20 years experience and with extensive deep knowledge in Heat Transfer papers and vinyls and sublimation applications, where is the Platinum Master Distributor of Sawgrass Virtuoso Decorating Systems, Representative of Sihl Heat Transfer papers and Master Distributor of Chromaluxe among other products in the category for the region.
"With the coverage and penetration of PrintLAT we will be able to position our company and products into the Latin American Market with the best differentiated products and leverage our brands into the international markets", says Cris Saunders, Director of Sales and Marketing at Insta Graphic Systems.
According to David Pachón, President of PrintLAT, "Insta line of Heat Presses, will be a tremendous complement to our sublimation, Heat Transfer Papers and Vinyls lines we represent and distribute into Latin America, filling a blank in the market for High Quality Presses and bringing unique new applications and solutions for the heat transfer, customization and decoration industry."