Editions   North America | Europe | Magazine

WhatTheyThink

Photomore’s Newest Designs of its Photo and Presentation Essentials To be Showcased at Imaging USA

Press release from the issuing company

Popular, economical, and high quality photo display and presentation products from Photomore incorporate precision design for easy, fast assembly and reduced waste

Low-cost, high-value pieces are customer favorites

At Imaging USA this coming January 14-16, buyers who go to booth #677 to see Photomore, the worldwide leader in photobooks and photo gifts, will notice exciting design changes emerging from its line of popular, essential inventory pieces. These include customizable and easy-to-make photobooks, magnets, and the runaway hit of Photo Plus this past October, Photomore’s 4 x 6” and 6 x 8” acrylic panels that can be “snapped together in seconds”, according to the company. 

“We recognize that retailers and photographers could use more leeway in offering bundles, while saving space and reducing waste,” says Photomore sales manager Matt Davis of Photomore, a Peleman Industries group. “We see that we have an opportunity to modernize our products both in terms of design as well as the subtle but sure changes that reflect corporate responsibility.”

The High-Return Opportunity for Photo Studios and Retailers

For the large numbers of Americans who still want to hold, and display, their photographs; Photomore has perfected a number of easily-assembled, high quality, attractively–priced photobooks and photo panels that make the job of upselling prints for wall, shelf, or other display, easy. Luis Cassis, Photomore sales and marketing manager, says that those who sell photo prints are benefitting from these easily sold, add-on gift items and enhancements which take only seconds to prepare – but result in substantially higher profits.

“We use quality materials, our own manufacturing assembly and testing in the USA. These pieces must have the good looks and strong features to be part of the family,” says Cassis. “When a salesperson or photo consultant takes out a customer’s wedding proofs, and within seconds can show them a variety of photo gifts for wedding party participants, friends and family; he or she has given the customer unexpected, immediate gratification; and has created a happy customer. It’s only a couple of dollars more for the consumer, but it multiplies quickly for the studio or retailer.”

 

Discussion

Only verified members can comment.