Editions   North America | Europe | Magazine

WhatTheyThink

Mondi to address flexible consumer market demands at interpack 2017

Press release from the issuing company

Vienna – In order to directly respond to ever-changing consumer trends, Mondi will be exhibiting its latest flexible product portfolio at interpack 2017. On display at stand A24 will be a wide range of products focusing on convenience, finishing and sustainability. For example, the CornerPack bag with semi-circular scoring lines at the pack’s corner, which, thanks to its easy and controlled opening, allows consumers to more easily dispense the product inside. To help consumers enjoy the product for longer by retaining both taste and aroma, Mondi also presents StripePack, a convenient solution to address the growing demand among snack brands for easy-open packaging.

For food brands looking to attract attention on the shelf, Mondi has new paper-touch solutions, including an upgraded, paper, flat-bottom bag – the FlexziBox – and a paper lid film. With an attractive appearance at the point of sale and excellent stability, the FlexziBox solution literally stands out on the shelf thanks to its flat, stable base with rounded edges. By ensuring easy opening and reclosing options, it is an ideal solution to keep dry products, such as coffee, tea or pet food, fresher for longer.  The high quality of the printed graphics (including both flexo and roto gravure), in combination with the natural haptic, make it an exciting alternative for brands looking for that extra “something special”. The natural look and feel is also preserved when using the paper lid film which ensures high product protection and extended shelf life, while making sure to catch the shoppers’ eye at the same time.

According to PCI, the supplier industry has grown to over $80 billion in its effort to keep up with growing markets and increasingly complex consumer demands. The need for flexible packaging solutions for the pre-made food and pet food industries is no different. The consumer has never been so environmentally-conscious and, as a result, the European flexible packaging supplier market alone is expected to reach nearly 15 billion euro by 2020. Mondi’s commitment to addressing packaging waste is highlighted on the stand by the latest mono material developmentsfor premade and form-fill and seal stand-up pouches. Visitors can see first-hand, the stiff coextruded PE film and very stiff PE laminate options. Thanks to improved features and advanced design, these materials are able to replace traditional PET/PE laminates and its mono material offers an improved opportunity for recycling.

Georg Kasperkovitz, CEO Consumer Packaging, commented: “Keeping in mind the growing consumer demand for convenient, long-lasting, but also sustainable packaging, at interpack we present a range of solutions to help address these needs. We believe sustainable development makes good business sense and that is why we continue to look for ways to enhance the value our product solutions create today and tomorrow – by doing more with less”.

Discussion

Only verified members can comment.