Press release from the issuing company
Customers Get Advanced Features, Reliability, Unmatched Color – Affordably
NORWALK, Conn. – Most small business printers and multifunction devices are serviceable, but with limited capabilities and reliability. They’re difficult to set up and don’t deliver what offices need today. But that is about to change.
Xerox today introduced the Xerox Phaser® 6510 color printer and Xerox WorkCentre®6515 color multifunction printer (MFP). Right out of the box, both offer easy setup and high-productivity tools such as two-sided, single-pass scanning. The MFP also features a 5-inch, app-based, tablet-like touchscreen user interface that offers scan preview, editing features, intuitive navigation and the ability to customize workflows. Ample paper capacity of up to 850-sheets and new Super-Fine EA toner deliver the type of performance typically seen in large enterprise environments.
“Until now, the options for small business printing have been mostly products with marginal capabilities, limiting the types of jobs small businesses can manage on their own,” said Tracey Koziol, senior vice president, Office and Solutions Business Group, Xerox. “The market has been waiting for affordable, high-powered products like these.”
A small real estate office, for example, can now print high-quality brochures and graphics on site and in minutes, without sacrificing color quality and accuracy. In addition, that same small office can digitize client proposals and contracts, sending these files to their brokers on the road and creating text-searchable versions for easy archiving.
The new Phaser 6510 color printer and WorkCenter 6515 color MFP also provide connectivity from any device, enabling employees to print from a tablet or mobile phone if they’re working on-the-go. This feature eliminates the need to forward documents to a PC for printing.
Results that attract attention
Advancements in Xerox’s new Super-Fine EA toner – debuting in the Phaser 6510 color printer and WorkCentre 6515 color MFP – create more accurate and detailed print jobs. Color is appealing and attracts readers’ attention. According to the U.S. Bureau of Advertising, when color is used on printed materials, readership increases by 80 percent and attention span by 82 percent1.
Big productivity potential
Below are the key features offered by Xerox’s Phaser 6510 color printer and WorkCentre 6515 color MFP, which are designed to print letter/legal size paper.
Availability and pricing
The Phaser 6510 color printer and WorkCentre 6515 color MFP are available immediately worldwide, with distribution directly through e-commerce sites and Xerox channel partners. The Phaser 6510 color printer starts at a suggested retail price of $319 and the WorkCentre 6515 color MFP starts at a suggested retail price of $439.
1 U.S. Bureau of Advertising, Color in Newspaper Advertising
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