Sussex, Wisconsin, USA – QuadTech has appointed Odak Kimya as its new sales agent and ColorTrack software dealer for Turkey and the Turkish Republics. The agreement has been confirmed at the Eurasia Packaging Fair 2016 (Istanbul, Turkey, 2-5 November) where Odak will be exhibiting QuadTech’s portfolio of unique color management solutions in Hall 8, Stand 819.

Founded in 1998, Odak is one of the leading distribution companies in the Turkish region. “At Odak, we partner with manufacturers who are global leaders in their product range, to provide best-in-class solutions across the market,” comments Ayla Çuhadaroglu, General Manager, Odak. “With products ranging from offset printing to textiles and coatings, we work with our customers from inspiration to completion, meaning that they experience the full benefit of our sales, application and technical expertise.”

Çuhadaroglu continues, “We are very pleased to now be representing the high quality, innovative solutions that QuadTech has to offer, which are providing customers with better control of their presses, increased efficiency, and a faster return on investment. With over 50,000 industry professionals attending Eurasia Packaging Fair every year, the show is the ideal platform for us to kick start this relationship and exhibit QuadTech’s solutions for the first time.”

Amongst QuadTech’s diverse product portfolio, Odak will also be introducing the newly-launched ColorTrack with InkControl to the Turkish region, a unique color management software for flexo and gravure packaging applications.

According to Erik Verschuuren, QuadTech Area Sales & Operations Manager, the new partnership represents the continued growth and progression of the company in Europe. “This has been a fantastic year for QuadTech, and we’ve seen continued expansion in our customer base worldwide. With the support of the dedicated and highly professional team at Odak, we will be able to share our products with an even wider range of customers across the Turkish region, with the confidence that they will receive the very best levels of customer service, product expertise and local market knowledge.”