Seattle, WA – Lenati, a strategic marketing and sales consulting firm, announced today the promotion of Marc Steiner to Partner. With over two decades of consulting experience, Steiner brings deep expertise developing transformative customer and product strategies based on deep understanding of markets and consumers. Steiner has been with Lenati for six years, and leads Lenati’s Customer Insights and Analytics practice. His work spans customer loyalty, customers experience, customer acquisition, market entry, new product introductions, and growth strategy. His clients have included senior executives from Cisco, Starbucks, Capital One, Microsoft, T-Mobile, Thermo Fisher Scientific, and Group Health.

Lenati’s Customer Insights and Analytics practice specializes in designing research and analysis projects that identify unique opportunities for innovation and competitive advantage. “This is an exciting time to join Lenati’s Partner team,” Steiner remarked, “In my time with the firm, we’ve grown from a being one of Consulting Magazine’s ‘hidden gems’ to a nationally recognized leader in marketing and sales strategy consulting. What is most impressive is how Lenati has managed to build a firm that our clients consider to be their strategic partner and our staff feel like is their second family.”

This news follows recent investments Lenati has made in customer insights and analytics—including hiring a team of research analysts and customer data scientists—allowing Lenati to deliver end-to-end customer strategy for their clients and better compete against global marketing strategy firms, like McKinsey and Bain & Company.

Lenati’s Managing Partner, Kris Klein, commented, “Marc brings tremendous value to our firm and our clients, allowing us to expand our offerings in customer insights and analytics. With Marc at the helm, we continue to provide un-paralleled service to many clients across the U.S. and Europe.”