Toronto, Canada - Drytac, an international manufacturer of adhesive-coated products, is pleased to announce that Jean-Francois Labonté has been appointed as Territory Sales Manager; Eastern Canada - Channel & Custom Sales. Labonté holds a degree in administration from Cégep Beauce-Appalaches and has more than 10 years of experience in business development.

In his new role, Labonté will be responsible for driving sales through multiple market channels via established and newly developed partnerships. His primary focus will be expanding Drytac’s wide-format graphics and custom coating business across New Brunswick, Newfoundland, Nova Scotia, Prince Edward Island, and Quebec.

Darren Speizer, Drytac Vice President of Sales & Marketing, notes: “Jean-Francois will be a tremendous asset to Drytac Canada. He brings considerable knowledge and technical expertise related to digital large format implementation.”

Prior to joining Drytac, Labonté served as business development director with LVP, a large format print provider serving the graphic communications market. While there, he developed client portfolios and strategic sales and marketing plans to advance business initiatives.