Alliance Includes Advance "Countdown to the Show" E-newsletter Series, GRAPH EXPO 16 Official Onsite Show Directory and New Product Reference Guide

Reston, VA - The Graphic Arts Show Company (GASC) has again teamed with NAPCO Media/Printing Impressions for a series of pre-show previews, as well as production and onsite distribution of the official Show Directory and New Product Reference Guide for this year's GRAPH EXPO 16 exhibition and conference, coming September 25 - 28, 2016, to the Orange County Convention Center-North in Orlando, Florida.

Pre-show previews will consist of seven "Countdown to the Show" e-newsletters broadcast to more than 50,000 pre-registered and prospective attendees and more than 75,000 opt-in subscribers to Printing Impressions, In-Plant Graphics, and packagePrinting, e-newsletters in the weeks leading up to the show.  Additionally, four "live" editions of the e-newsletters by NAPCO Media/Printing Impressions will cover breaking news and events onsite during the show. The agreement also provides for "official" pre-show sections in Printing Impressions and its sister publications In-Plant Graphics and packagePrinting.

"We are pleased to be working with NAPCO Media/Printing Impressions to promote GRAPH EXPO 16," said GASC President Ralph Nappi. "The 'Countdown to the Show' e-newsletters will give exhibitors the opportunity to generate leads with exposure to potential buyers prior to the event.  For attendees, it will preview the wide range of sessions, events and special attractions they can add to their show planner, and the Show Directory and New Product Reference Guide will help steer attendees in the right direction onsite at the show."