Detmold, Germany - Color Alliance (CA) – A renowned provider of web to print software for printing plants and LFP service providers invite to the international trade show FESPA (Amsterdam RAI, March 8th - 11th, hall 1, G14). 

Color Alliance´s trade fair team: Thomas Schurzfeld and Rainer Esters welcome visitors for questions and answers. Tickets free of charge are available until March 7th (https://registration.n200.com/survey/26kj1gznqf6kv, Promotioncode: ADOZ0118).

Main issues of product demonstrations are the three new USPs of the Web to print solution CA Smartshop: Feature one makes it possible for the first time to create a 3D preview and therefore a dynamic 3D generation. A requirement for the following application: Augmented Reality. Thereafter the automatic clipping takes over, e.g. to easily remove a background.

CA Smartshop already won numerous awards, amongst them: Viscom Best of 2013 Award as for the Innovation Award IT, Initiative Mittelstand 2013, 2014 and 2015. Also in this year CA Smartshop has been nominated for the Innovation Award.