Epson SurePress L-4033AW Helps SnugZ Meet Customer Demands with High Quality Prints, Repeatability and Faster Turnaround 

LONG BEACH, Calif – SnugZ USA, a leader in the promotional products industry, is using two Epson SurePress^® L-4033AW digital label presses for the creation of promotional products, including high-quality customized labels, personal care products and dome stickers for a variety of customers ranging from Fortune 500 companies to smaller mom and pop shops. With over 300 full-time employees working in two divisions – lanyards and personal care items – in Salt Lake City, Utah, SnugZ strives to provide the best possible quality to their customers in a quick turnaround time using the SurePress L-4033AW.  

“Part of SnugZ’s mission is to provide customers with the best quality that we can. When we heard that the SurePress would be able to offer us better quality, we were very interested,” said Jennifer Imes, digital print manager, SnugZ. “One of the features that we love about the SurePress is its repeatability – it allows us to take a job that we printed a year ago and print it today and have it look exactly how it did a year ago. In the past, we have had issues getting fine detail, especially in small text, but the SurePress has allowed us to print small text that is legible, which is an amazing selling point for our customers.”

Designed for prime label converters and commercial printers, the Epson SurePress L-4033AW is an easy-to-operate seven-color inkjet digital label press with White ink that makes high-quality, short-run label printing easier and more efficient, even on clear and metallic substrates. Delivering exceptional print quality and accurate color reproduction, as well as innovative printing features, the L-4033AW is a cost-effective and reliable solution that allows printers to expand their service offerings and improve profitability. 

Driving the SurePress L-4033AW is the included Wasatch RIP and Print Management Software. The Wasatch SoftRIP is a sophisticated RIP solution designed to save time and money by including superior color management options, efficient layout features, powerful workflow tools, variable data printing, and contour cutting, all while producing excellent quality color. “Here at SnugZ we have a quick 24 hour turnaround time. Using Wasatch and the Epson SurePress takes all the worry out of meeting deadlines,” said Cory Davis, digital print team lead, SnugZ. “The Epson SurePress is a true, prime label quality press that allows us to be able to print retail quality labels for our customers.”

“Something that is really important to SnugZ is our relationship with our suppliers. The SurePress has not only given us great quality and repeatability, but it has given us a growing relationship with Epson that we truly value,” continued Imes. “For SnugZ’s customers, their logo is the essence of who they are, and the SurePress allows us to deliver those logos in amazing quality, which is what they demand.”