Fremont, NH - Enfocus Software and PrintPlanet.com are proud to present a new white paper about Workflow Automation. Printers who produce publications such as newspapers, magazines, directories, catalogs, and more face substantial production challenges, often involving the management of ads and other content produced by third parties. Myriad file formats, varying degrees of print design skill on the part of clients, and other issues can create massive bottlenecks and impede production. This is especially the case in today's newspaper printing environment, where printers and publishers struggle to produce a variety of local papers from a centralized production facility. Not only does editorial content for each edition need to be effectively managed, but hundreds of different ad files need to be correctly routed, preflighted, often fixed, and made print-ready. If these are daily newspapers, streamlining and automating these production processes is time-sensitive and of paramount importance.

The new white paper, "Read All About It! Changes in Publication Production Call for New Solutions" by industry analyst and author Richard Romano and sponsored by Enfocus Software, details the changes in the newspaper printing and publishing industry, identifies the "pain points" of newspaper and publication production, and offers potential solutions.

As in many parts of the printing industry today, automating as much of the workflow as possible has become a mandate or just about any printing company. Automation can help newspaper printers-or producers of any publication-manage all the digital assets that are received, link to ad booking systems, preflight ads based on their booking specifications, convert various file formats to print-ready PDFs, and even integrate with third-party page pairing, ink saving, and cross media applications.

The white paper looks at the current landscape of today's newspaper printing and publishing landscape and identifies software solutions-like Enfocus Software's Switch-that can take the manual labor out of examining each of what can be hundreds-even thousands-of ad files every day.

According to PrintPlanet CEO Paul White, "Converting one of the World's most challenging and labor-intensive processes into an automated, lights-out workflow offers real benefits to any printer interested in streamlining process and throughput while minimizing expense".

The white paper is available for download here. For more information about the products and services offered by Enfocus Software, please visit www.enfocus.com.