ENGLEWOOD, Colo.--May 17, 2004-- Cenveo Inc., one of North America's leading providers of visual communications services, today announced the company's new name, along with a new corporate identity, and tagline of "Vision Delivered." The company also launched a new web site at www.cenveo.com that reflects the company's new name, strategy, and broad selection of products and services, as well as a change to their New York Stock Exchange trading symbol to "CVO." Company executives plan to celebrate the first day of trading under the new stock symbol by ringing the opening bell at the New York Stock Exchange on Thursday, May 20, 2004. "We are pleased with the decision by our shareholders to approve the company's new name as it will now provide a single identity that represents the company's unified and streamlined organization," said Paul Reilly, Cenveo's chairman, president, and CEO. "Our customers will benefit by doing business with a company under one name, rather than under the 40 trade names we conducted business under for ten years." Prior to 2004, Mail-Well had operated under a number of trade names that often created confusion in the markets they served. As a result, customers did not often take advantage of the company's ability to provide "one stop shopping" for the large offering of visual communication solutions the combined companies offered -- from design through fulfillment including e-services, envelopes, offset and digital printing, as well as printed office products. The company's new name of Cenveo unites the 40 trade names the company previously did business as, 85 North American facilities, and a workforce of 10,000 under one name that is focused on customer needs and shareholder value. "As market conditions keep changing, we are looking for partners who are creative about expanding their services and providing solutions rather than just single product capabilities," said Sue Brush, SVP, Westin Hotels & Resorts. "In addition, we want to work with partners like Cenveo to develop process efficiencies and cost savings."