The brand is dedicated to creating value for a sustainable world

SINGAPORE - Konica Minolta, Inc. (Konica Minolta) has published its Corporate Social Responsibility (CSR) Report 2014 (English version) online to inform all of its stakeholders about the Group's corporate social responsibility initiatives. 

In line with the management's philosophy -- The Creation of New Value, Konica Minolta launched its new medium-term business plan TRANSFORM 2016 at the start of fiscal 2014, where it strives to realise its vision for a global company that is vital to society and an innovative company that is robust and constantly evolving by delivering new value to help customers and society solve the challenges they face. At the same time, Konica Minolta is raising the bar on CSR management in fulfilling its responsibilities to society.

CSR Report 2014 features special stories for Healthcare, Energy and Recycle of Resources to show the company's current initiative in creating new value that helps enhancement of the quality of society. Each story tells how technological excellence and problem-solving power in Konica Minolta have been giving valuable shape to innovative ideas.

"In January 2009, Konica Minolta introduced Eco Vision 2050 as its long-term environmental vision with the objective to reduce carbon dioxide emission, promote recycling and preserve biodiversity by 2050. While we take steps in our design and manufacturing process to realise this vision, we also take an all-encompassing approach towards green conservation, involving everyone from our staff, suppliers to customers. For instance, we switch off the lights in the office during lunch hours to conserve energy. In addition, we launched the Tomorrow in Mind campaign in June this year, to educate, inspire, empower and involve the efforts of every single individual for a greener and cleaner future," said Ms Celine Chelsea Long, Regional Marketing Manager, Corporate Branding & Marketing. 

With the overarching Eco Vision 2050--a vision that guides the company in the right direction to achieve its future objectives and fulfil its responsibility as a global corporation by contributing to a sustainable earth and society, the Report also introduces the new Medium-Term Environmental Plan 2016. With the concept of pursuing both the resolution of environmental challenges and enhancing corporate competitiveness, the Medium-Term Environmental Plan 2016 has three important themes, collectively named as Three Green Activities: Green Products (planning and development); Green Factories (procurement and production) and Green Marketing (distribution, sales and service, and collection and recycling). Each theme has established goals in fiscal 2016 in terms of environmental value and corporate value. For the first time in the company's medium-term environmental plan, goals are set up as a measure of corporate growth (increase in corporate value).

Efforts in both reduction of environmental impact and growth of corporate value have been extended beyond the Konica Minolta Group into collaboration with its upstream suppliers. The company has been turning its environmental expertise into cooperative work with local suppliers and helping them improve their production process and lower environmental impact. In fiscal 2013, these efforts resulted in a total of nearly 1,800 tons of CO2 reduction for the year. Furthermore, the Medium-Term Environmental Plan 2016 sets CO2 reduction targets related to procurement in addition to carbon emissions reduction targets for the Group production sites. The Group continues to expand its cooperation with suppliers with the aim of achieving these targets.

CSR Report 2014 unveils calculation of the entire carbon emissions associated with the Konica Minolta Group's activities across its entire supply chain, from upstream to downstream of its operations. The calculation showed that CO2 emissions throughout the supply chain were approximately 1.4 million tons, which represents a decrease of 6.8% from fiscal 2012.*

For additional information on Konica Minolta's CSR and environmental efforts, please visit
http://www.konicaminolta.com/about/csr/

*Calculation is basically based on the international standards of GHG Protocol, guidelines for calculating and reporting greenhouse gas (GHG) emissions