Grange Park, Northampton - The RedTie Group, a leader in the web to print market, are to launch their latest product “RTT Plus” this April. The new product has been given the tag of “Plus” because RedTie believes it will transform the web to print market by providing the print service provider with a solution to capture many more orders online. They believe that web to print template solutions in general have been very successful in capturing pre-defined or catalogued print items, but not so great at those one-off or bespoke items. RTT Plus is designed to instantly price and capture all orders whether template or bespoke, increasing the potential to win more print business online.

Jamie Thomson, Managing Director of RedTie explains - “In simple terms it will instantly price print items and allow quick upload of artwork in any format the printer wants to accept. In reality it will do a whole lot more and provides the printer with all the tools they need to process orders with maximum efficiency and minimum admin for both B2B and B2C routes”.

RedTie believe the new RTT Plus product will now start to change the perception from some printer service providers that web to print is only really good for those easily templated items such as business cards and other simple stationery and marketing collateral. Kevin Tyler, RedTie’s Head of Business Growth, comments - “I have found that printers do not want to spend thousands of dollars developing a webstore to price and capture all the diverse range of product they might sell, which may cover digital, sheet fed, wide format and much more. They want a simple solution that will handle any product type and any file format. They also need all the powerful features of a web to print solution to create business rules for each storefront they create, whether it is B2B or an open market storefront. They may need different branded portals, registration options, file upload checks, order approval procedures, differing payment methods and a whole lot more! So they need the power of a web to print portal combined with the ease and simplicity often associated with an instant price calculator. They want their web to print solution to capture all, whether template or bespoke. RTT Plus is the simple and affordable solution to do exactly that.”

RedTie have already rolled out RTT Plus to its Pro Users and will begin to offer the solution as an add - on module from April 2014. The solution will be priced at just $250 per month and they are already having significant interest, which they believe confirms the need for this solution.